Alex Pearson Explains:

When I started 50 States of Beauty it was just a new collection of illustrations. A new series of prints to add to Familytree line. Which up to that point had been all story and pop culture based. I had no idea it would take on such a life of its own. Literally many thousands of you voted for which state I should work on next. Then I added Alicia Binkley’s Native Botanicals collection to the series. And those were even morepopular. What I noticed though was that we had gotten away from the core of what made Familytree special to me. Unique, retro, pop art. 50 States of Beauty needs its own home to flourish, and Familytree needs the same. Ultimately I am doing this to serve the customers better. To give you a place to go that make sense. To not clutter up one huge website full of things that don’t really go together. It’s like how you don’t want your favorite Italian restaurant serving Chinese food too, or vice versa. Just because they both serve noodles doesn’t mean they should be on the same menu. Other than a new website, not much else has changed. I run both sites. We’re still committed to creating great art, we print it all in house, and we’re still devoted to great customer service.

Alex Pearson, Artist + Founder
Familytree + 50 States of Beauty